New care business Anna Rosa Care launches in Diss
After 23 years in the care industry, Donna Cooper has taken the plunge and registered her own business.
Based at Diss Business Hub in Hopper Way, Anna Rosa Care has been designed to offer every aspect of care to people in Norfolk and Suffolk.
“I feel amazing now that it’s all come together,” said Mrs Cooper. “It’s like a dream come true.”
The 56-year-old has previously worked in care homes, hospitals and alongside community nurses and healthcare professionals.
After losing her mother, she decided to go back into hands-on care and worked for an agency for two-and-a-half years.
“I started as a sole trader three years ago,” said Mrs Cooper.
“It’s been three hard years of trying to get it perfect and now I feel we have.”
Anna Rosa Care, which specialises in palliative care, currently employs seven members of staff.
Finding the right people was the hardest bit, said Mrs Cooper, who formally registered the business at the end of last month.
She said: “It’s the staff that make the business and I hand-picked all of them. Our team is very well trained and it’s not just a job to any of us, it’s a vocation.”
Two members of staff are actually family members, one being her sister, Yvonne Lomax, and the other her husband, Norman.
“My husband was a mechanic for 33 years,” she said. “When I started as a sole trader, one day I needed help and he offered.
“I didn’t think he’d like it, but, within two weeks, he’d given up his career as a mechanic and he’s been with me ever since.
“Now, he feels like he’s achieved something every day – it makes him happy.”
Mrs Cooper, who said she has always had a caring nature, said the business is not just about making money.
She said: “It’s about the care and doing it right, it’s about allowing your staff the time to carry out the correct care that’s needed.
“The business is never going to be massive, but I love it. I actually thrive on it – it’s a lovely job to be in.”
The firm is also looking to recruit additional members of staff.