Cherry Tree Vets wants to be at ‘heart of community’ with new Harleston branch
A south Norfolk veterinary practice has spread a wider reach through the area following the opening of its new Harleston surgery this week, stating it wants to be at “the heart of the community.”
Cherry Tree Vets launched its new practice in Broad Street, on Monday morning, employing five vets to work between sites in Diss and Harleston, with the initial response from the public being “phenomenal”, according to owner Dr Marie Bouvet.
Describing the location as “ideal” and “very attractive”, Dr Bouvet said it was the right time for expansion, after the growth and success of its Diss branch.
“We say everybody should have a good doctor, a good lawyer and a good vet,” she told the Diss Express.
“Vets should be part of the family. They should rely on their vet to be there for them whenever they need them.
“If they want a personal service, they will get it with us. It’s a personal service and we want to be accessible to people.”
She explained setting up the surgery has not all been smooth sailing — not least of all due to ongoing delays to repair the phone line connecting to the building.
The practice is currently using a mobile number as its business contact, and says it is still waiting to hear from BT regarding a date for the fixes.
But despite also dealing with the “huge challenge” of transforming the interior, which was previously home to a gym, Dr Bouvet stated there has already been busy days for business in the short time since opening.
“People have just been thrilled and happy to come here. We hope this is going to carry on,” she said.
The site becomes the second veterinary surgery currently operating in the town, following on from Oakwood Vets, which is based in Fuller Road.
Lynda Croft, the practice manager for Cherry Tree Vets in Harleston, stated being small and having an active social media presence would help them engage with the community.
“We are small and friendly, so if somebody needs an appointment, it is easy for them to see the same vet again,” she said.
“There are people who live in the town who go all the way to vets in Bungay and Beccles, and now they can come here. People like to have the choice and this is giving them more choice.”
Dr Bouvet also said the branch was interested in getting involved with different community projects, such as collaborating with local schools, offering work experience and taking part in charity schemes.
She added that in the long-term, if the practice is a success, more facilities for the Cherry Tree network were a possibility.
To contact the surgery or to learn more, call 07702 070307 or see www.cherrytree-vets.co.uk