Peter Wright admits he likes to psyche out his opponents before a game in one of several revealing anecdotes in an exclusive behind the scenes video from Peperami.
The Mendham-based thrower said: “I try and psyche out the opposition in the player’s room on the practice board, pretend I’m playing bad.”
As the official snack brand of the Professional Darts Corporation, Peperami will cover all major PDC events throughout 2016, including the Betway Premier League, which got underway in Leeds earlier this month.
Wright kept up his winning start to the new Premier League season last Thursday as he beat Raymond van Barneveld 7-5, despite averaging a below par 88 while using a new set of darts.
The world number six reverted to his previous set of darts for the Dutch Darts Masters at the weekend, where he reached the last 16 before bowing out to Daryl Gurney 6-4.