A new charity store which opened in Diss this week will “elevate the standards,” according to the charity’s area manager.
The YMCA store in Mere Street opened its doors for the first time on Tuesday morning.
As well as stocking bric-a-brac and clothing, it will also offer furniture and electricals.
It is the fourth YMCA shop in Norfolk - joining King’s Lynn, Hunstaton and Great Yarmouth - and is one of only a handful nationally featuring the new branding.
Paul Ward, area manager, who has previous retail experience with Argos and Poundland, told the Diss Express: “We were all thinking of Diss as a great place to be.
“We are all in our own little niche as regards to charities, and ours is supporting young people.
“We are trying to do it in a very retail-based way so that we are offering something that is welcoming and feels different to your standard charity shop.”
Martin Scott, store manager, added: “I think it (money raised from the store) is vital because it goes to help youngsters in the area. It does stay local and I think that is key to what we are trying to do.”
Some Diss Express readers had expressed their concern that there were too many charity shops in the town.
Mr Ward responded: “I feel that it is better to have a store operating and offering a service, that not only is giving people the opportunity to buy products at great prices, but also, that money goes directly to supporting people in the local community.”