Black Kids' lead singer Reggie Youngblood warns the crowd about ten minutes into the show that he only has one month to live.
And playing like it were true, they danced, sang, chanted and grooved their way through their 40 minute set of synth-pop as if it was their last.
The five-piece play unrelentingly upbeat songs, lead by Youngblood's voice, sounding remarkably like
Robert Smith of The Cure and with the able backing vocals of sister Ali Youngblood and Dawn Watley, who also added keyboards.
The Florida band on stage sound as fresh and as urgent as they do on record, with songs like I'm Not Going To Teach Your Boyfriend How To Dance With You, Hurricane Jane and I've Underestimated My Charm – seemingly even more upbeat and sugary sweet before a crowd.
The audience, most of whom were under 16, did not stop dancing and bouncing around for the entire set and it wasn't just down to the quantity of lemonade and sweets they consumed.
With the hype surrounding the band since their release of EP Wizard Of Ahhhs in August last year, it was no surprise that the gig was sold out months ago.
And with the unrelenting melodies that made each charming electro-pop song sound like it could be a single, it is unlikely the
Black Kids will be at a venue as small as the Norwich Arts Centre again anytime soon.
The Black Kids debut album, Partie Traumatic is released July 7.
The full article contains 257 words and appears in Diss Express newspaper.